FSD Kenya publications cover a wide range of topics relevant to financial inclusion, encompassing in-depth reports, research and project briefs, technical notes , ‘how to’ guides, presentations and our annual reports and newsletters.
This presentation discusses key research findings on the unique needs of growth oriented SMEs. Dinah’s presentation was supported by case studies of Optiven and World Plastics – two SMEs that have experienced tremendous success in the Kenyan market.
The purpose of this guide is to provide an overview of the data collected during the course of the Financial Diaries project and a description of the datasets available for use.The currently available datasets from the study can be downloaded from the links below: Dataset link All transactions (cash flows) Auxiliary data (demographics, housing, education, […]
The focus group discussion tools contained in this report are drawn from the focus group studies conducted to enhance one ARP’s understanding of its SME client base, and to determine how clients perceived the bank as targeting services to smaller businesses.
Segmentation breaks the SME market into smaller groupings so that like customers may be served with products, staff, and processes that meet their needs, and the bank can prioritise target SME markets. This Technical Note describes the different ways the SME market may be segmented and shows the steps for making segmentation choices.
The aim of this book is to stimulate debate on how we analyse and think about the future of market development and its implications for poverty and growth. The book was commissioned by Financial Sector Deepening (FSD) Kenya as an invitation to scholars to dig more deeply into the data that have been collected over […]
This research brief summarizes findings from 3 published papers looking at how M-PESA has affected the lives of Kenyans. It explores how reductions in transaction costs through M-PESA has enabled Kenyans to be more resilient in coping with the consequences of unexpected income shocks. These findings are based on the 2008-2014 M-PESA household panel survey conducted […]