Posts

Results 1 - 3 of 3
Posts
June 2018

Field Notes

FSD Kenya carries out research excursions across the country to obtain perspectives of ordinary Kenyans regarding finance, financial services and how the financial system has impacted their livelihoods. This feedback plays a vital role when designing financial solutions that add value to consumers. Below are various blog posts with first-hand information from the field.    […]

Publications -
July 2015

Market research for SME finance

This technical note discusses approaches and methods for market research on SME clients as well as how to plan and implement successful market research. Implementing SME market research can assist financial institutions to better understand the diverse group of SME clients and may help them serve the various types of clients better and develop appropriate […]