Publications
Published on May 6, 2013

Building the financial capability of savings group members in Kenya

Download  
Summary

In February, 2012 FSD Kenya engaged Microfinance Opportunities (MFO) to propose the broad outlines of a financial education curriculum for Savings Groups (SGs) as well as options for its delivery. MFO visited CRS and CARE programme sites in Malindi and Kisumu conducting focus group discussions with SGs, field staff, and agency management.

The purpose of this exercise was to gain better understanding of the key financial capability challenges that these groups and their members face, in order to design a relevant and appropriate financial education curriculum that promotes desired changes in personal money management behaviour. Basic market research can establish how SG members allocate their resources to meet competing needs, what financial instruments and providers they choose to use, as well as how they believe they are protected from losing their money.

You might also like

Mapping financial inclusion: Kenya geospatial data launch

Hiring in Kenya

Mobile payments in Kenya: Findings from a survey of M-PESA users and agents

SME banking models

What makes a successful mobile money implementation? M-PESA in Kenya and Tanzania 

Testing SME banking in Kenya – a mystery shopping exercise