Retail Innovations
Posted on August 5, 2015


M-Shwari is a dual-credit/savings product for M-PESA customers that is distinctly savings-led. It allows you to save as little as Ksh.1 and access micro credit product (loan) of a minimum of Ksh.100 any time and receive your loan instantly on your M-PESA account; while earning you interest on money saved.

Customers are able to sign up for a CBA savings account over their mobile phone and once they begin depositing money into that account, they become eligible for an unsecured, 30-day loan. The bank initially uses Safaricom’s M-PESA data to underwrite new customers, but shifts to scoring existing customers based on their savings and loan repayment behaviors.

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