Retail Innovations
Posted on August 4, 2015

Tone kwa Tone Pata Pump

Details

Kickstart’s mobile layaway service “Tone kwa Tone Pata Pump”¬† (Kiswahili for “Drop by Drop gets the Pump”) allows small-scale farmers to make incremental payments via M-PESA for an irrigation pump that is held on lawaway until payments are complete.

Farmers register for the service via paper forms, and are subsequently notified via SMS that they’ve been registered for the service. They are asked to make an initial deposit of 30% of the cost of the pump and to complete payments by the end of three months (between $35-$95).

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