Financial inclusion is about harnessing the power of markets to improve people’s lives. Learn more


Kay gets perspective on rural finance in Ndenderu

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Studying shocks to identify opportunities for financial service providers


The annual FSD Kenya lectures on financial inclusion

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featured author

Anne Gachoka

Bankable Frontier Associates
EXPERTISE: Social and market research, Financial diaries
Anne Gachoka

Banks still face a big hurdle of perceived appropriateness and trust for poorer clients.


The percentage of Kenyan adults who use formal financial services in 2015.

Service providers who operate with shared values, such as reciprocity and upliftment, are likely to have greater appeal to clients.