Published on December 1, 2015

Understanding the SME customer


This technical note looks at how to better understand SMEs and their owners. It aims to help staff in banks and other financial institutions get a better feel of what it is like to be an entrepreneur.

You might also like

SME product development

SME risk capital funds: Constraints to Kenyan institutional investors

Kenya Financial Diaries: Shilingi kwa shilingi, the financial lives of the poor

Financial diaries respondent profiles: Together, building a future with the security of a salary

The search for inclusion in Kenya’s financial landscape: The rift revealed

Towards positive selection in the Kenyan credit market